METTAGROUP (COPYWRITER, STRATEGIST, PRODUCER)
Mettagroup is a Los Angeles-based meditation program with a unique approach that combines traditional Buddhist teachings with modern psychological theories of attachment. I produced a complete website redesign and relaunch including all new copy, wrote and produced a series of documentary style promotional videos, launched a bi-monthly podcast, and continue to create all of their digital, social media and email content. Since taking over as the marketing lead for Mettagroup, their social media following has increased by almost 600%, newsletter sign-ups have increased by 10% and the podcast has become a powerful lead generation tool.
WEBSItE
mettagroup.org
VIDEO
SOCIAL MEDIA CONTENT
PODCAST
AVAILBLE ON itunes